Applying to attend
A seller is an export-ready Australian based tourism product. Many of Australia’s leading tourism operators attend ATE annually, using the event as a key platform for their international tourism business. There are also opportunities for new tourism businesses to participate at ATE.
In response to buyer demand for new product, first-time sellers are encouraged to register. To be classified as a new seller, a company must have either; never attended ATE, or not attended ATE in the last four years.
New product may apply to exhibit on a 'new seller' package subject to the criteria and acceptance of Tourism Australia. The new seller package includes a 10% discount off total participation costs and a pre-event briefing.
Application process
In response to buyer demand for new product, first-time sellers are encouraged to register. To be classified as a new seller, a company must have either; never attended ATE, or not attended ATE in the last four years.
New product may apply to exhibit on a 'new seller' package subject to the criteria and acceptance of Tourism Australia. The new seller package includes a 10% discount off total participation costs and a pre-event briefing.
Application process
- All completed applications are assessed against the seller selection criteria. These criteria, along with the conditions of participation govern participation at the event.
- Applicants will be advised on the status of their application via email on Monday 25 November.
- Successful applicants will be required to confirm the offer of attendance two weeks from this date
