The 45th edition of the Australian Tourism Exchange (ATE), will be held in Brisbane/Meanjin in partnership with Tourism & Events Queensland, with support from Brisbane Economic Development Agency.
ATE25 will be the fourth time the city has held the event, having also hosted in 2001, 2002 and 2007.
The event will be held from Sunday 27 April until Thursday 1 May 2025 at the Brisbane Convention and Exhibition Centre and will bring together Australian tourism businesses with global distribution partners, to conduct scheduled business appointments and participate in key networking events.
ATE25 will also provide international buyers with the opportunity to experience Australia’s tourism offerings first-hand through pre- and post-event familiarisations.
ATE24 PROGRAM HIGHLIGHTS
- 1,500 Australian sellers from 621 organisations
- 714 buyers from 600 organisations in 37 countries
- 60 seller and 101 buyer organisations participated for the first time
- 100% buyer and 99% seller satisfaction
- 99% buyers felt more capable of selling Australia as a result of attending ATE24
- 94% buyers and sellers rate their return on investment as good, very good or excellent
Acknowledgement of Country
We acknowledge the Traditional Aboriginal and Torres Strait Islander Owners of the land, sea and waters of the Australian continent, and recognise their custodianship of culture and Country for over 60,000 years.
We will continue to share the cultures, warmth, humour and generosity of Aboriginal and Torres Strait Islander peoples and communities. All of which are central to how the story of Australia is told.