Australia Premium Showcase China (APSC), previously known as the Greater China Premium Travel Showcase, will take place in Chengdu, China from 14 to 16 November 2019. The program includes pre-scheduled meetings between key premium buyers and sellers, and networking events.

APSC premium buyers are end decision makers from mainland China, Hong Kong and Taiwan who actively sell Australia as a preferred premium long-haul destination to Chinese travellers. It will also provide opportunities for Australian suppliers to learn more about travel trends in the China region and to promote their premium products.