To provide a platform for Greater China incentive agent buyers, corporate customers and media to meet face-to-face with Australian industry sellers to develop relationships and do business
To increase international incentive agent buyer and corporate customer knowledge and understanding of Australia as a business events destination
To showcase Australian destinations and product
To motivate and inspire international incentive agent buyer and corporate customers to make Australia a priority for their clients
To provide Australian industry sellers with insights on the Greater China incentive market
To provide Australian industry sellers with a unique networking opportunity with international incentive agent buyer and corporate customers in a focused business environment