ATE live buyer faq

WHEN AND WHERE IS ATE LIVE?

ATE Live will be held 15 to 18 May 2022 at the International Convention Centre Sydney (ICC Sydney). This will be for Australian-based international buyers, domestic and international buyers able to travel to Australia.

WHEN IS ATE ONLINE?

ATE Online will take place 24 to 26 May*, for international buyers who are unable to travel to Australia. Please note that each market will participate on certain date / times - visit the website for more information.

WHO CAN ATTEND?

International buyers who are based in Australia or located in countries able to travel to Australia, and domestic buyers who are invited to apply for consideration to attend ATE Live. 

International buyers who are unable to travel to Australia may apply to attend ATE Online.

DO I HAVE TO BE VACCINATED TO ATTEND ATE LIVE?

The current NSW health orders require all participants attending events to be fully vaccinated against COVID-19. Therefore, please register with the understanding that you will likely be required to present a digital proof of COVID-19 vaccination certificate on entry to this event.

Tourism Australia will monitor this and communicate any specific entry requirements with accepted delegates.

WHAT IS THE COST TO ATTEND ATE22?

Tourism Australia is fully subsidising participation fees for all buyer delegates. Tourism Australia is also subsidising three nights’ accommodation, from 15 to 17 May inclusive, for all buyers accepted to attend ATE Live who are located outside of Sydney.

WHAT WILL ATE LIVE LOOK LIKE?

The trade show layout will be similar to ATE21. Buyers will remain stationary in dedicated meeting zones while sellers will move between appointments. The trade show floor will also have state and territory cafes, the Solutions Hub and an Aviation Hub.

WILL ATE ONLINE USE THE SAME PLATFORM AS THE 2021 EVENT?

Yes, the same platform will be used for ATE Online this year however we will make platform improvements and updates where possible based on the feedback from the 2021 event.

WILL ACCEPTANCE FROM PREVIOUS ATE BE CARRIED FORWARD TO ATE22?

No, selection criteria will apply for ATE22 and all delegates must complete a new application which will be assessed in line with the ATE22 eligibility criteria.

AM I GUARANTEED ACCEPTANCE AT THE EVENT?

No, all applications will be assessed in line with the ATE22 selection criteria.

WHEN WILL I KNOW IF MY APPLICATION HAS BEEN ACCEPTED?

Tourism Australia will assess all applications and send out notifications of assessment in line with the key dates on the event website.

WHAT IF I CAN ONLY ATTEND SOME OF THE PROPOSED APPOINTMENT DAYS OR TIMES?

Participation in the event requires availability for the entire pre-scheduled appointment time. Exemptions can be made on a case-by-case basis and must be written in request to Tourism Australia.

HOW MANY DELEGATES FROM MY ORGANISATION CAN ATTEND THE EVENT?

Buyer organisations are permitted to register multiple delegates for the event. 

For ATE Live, each buyer should be a primary delegate with their own appointment schedule. 

For ATE Online, please register as many primary delegates as required. Each primary delegate will be required to have their own appointment schedule.

ARE FLIGHTS AND ACCOMMODATION INCLUDED FOR ACCEPTED BUYERS TO ATTEND ATE LIVE?

Tourism Australia is fully subsidising the cost of three nights’ accommodation, from 15 to 17 May inclusive. Further booking information will be available following acceptances. Accommodation is only available to buyers located outside of Sydney.

Flights are not included for buyer participation in ATE22.

CAN I BOOK MY OWN ACCOMMODATION TO ATE LIVE?

If you prefer to manage your own flights and accommodation you may do so at your own cost. 

WHEN SHOULD I BOOK MY FLIGHTS?

It is recommended you do not book your travel until you have been formally offered a place at the event. 

I AM BASED IN AUSTRALIA. WHAT IF THERE IS A CHANGE IN BORDER RESTRICTIONS AND I AM NOT PERMITTED TO TRAVEL?

Tourism Australia is planning for all scenarios. Delegates will be kept informed of any necessary changes to the event as planning progresses.

I AM BASED IN AUSTRALIA. SHOULD I APPLY TO ATTEND ATE LIVE, EVEN THOUGH SOME DOMESTIC BORDERS MAY CURRENTLY BE CLOSED?

Yes, apply to attend ATE Live based on the assumption that all domestic borders will be open at the time of the event. 

I AM BASED INTERNATIONALLY. CAN I TRAVEL TO AUSTRALIA AND QUARANTINE IN A HOTEL FOR 14 DAYS THEN ATTEND ATE LIVE?

Yes, if you wish to quarantine in line with Australian Government entry requirements, you may do so at your own arrangement and cost. Do not make any arrangements until you have been accepted to attend ATE Live.

I AM BASED IN AUSTRALIA AND AM PHYSICALLY ABLE TO ATTEND ATE LIVE HOWEVER I WOULD RATHER PARTICIPATE VIRTUALLY. CAN I DO THIS?

No, this is not an attendance option.

WHAT WILL HAPPEN IF COVID-19 RESTRICTIONS LIMIT THE NUMBER OF ATTENDEES ABLE TO ATTEND EVENTS?

Tourism Australia is planning for all scenarios for ATE22 and is working closely with ICC Sydney to ensure all COVID-safe requirements are met.

I AM BASED INTERNATIONALLY. IF I APPLY TO PARTICIPATE IN ATE ONLINE AND THEN THE BORDER OPENS, CAN I CHANGE MY PARTICIPATION TO ATTEND ATE LIVE INSTEAD?

In principle, yes. Tourism Australia will closely monitor border openings, and should you be eligible to attend we will contact you. If you did not want to travel, you can still participate in ATE Online only.

HOW MANY APPOINTMENTS WILL I RECEIVE?

For ATE Live there are 75 available pre-scheduled appointment slots available. 

For ATE Online, the number of appointments depends on your market, however the average number of appointments is 50. 

As there will be more sellers than buyers attending ATE22, buyers should expect to receive a full appointment schedule regardless of whether you are attending the live or online event.

HOW LONG WILL THE APPOINTMENTS BE?

Appointments at ATE Live will be 13 minutes with 2 minutes walk time between appointments.

Appointments at ATE Online will be 14 minutes with 1 minute interval time between appointments. 

WHAT IF I DON’T GET AN APPOINTMENT WITH A SELLER I REALLY WANTED TO MEET WITH?

Once your appointment schedule is released, there will be a period of online messaging where you can contact any sellers you did not result in a pre-scheduled appointment with and try to find a suitable time to meet. 

We encourage buyers attending ATE Live to maximise their breaks – morning tea, lunch afternoon tea as well as the evening networking events to ensure they have connected with as many sellers as possible. 

Buyers attending ATE Online should contact any sellers they were unable to meet with during the ATE program and setup a time to meet outside of the event schedule.

I AM AN INTERNATIONAL BUYER APPLYING TO ATTEND ATE ONLINE - IS IT POSSIBLE FOR ME TO SHARE AN APPOINTMENT SCHEDULE WITH MY COLLEAGUE?

Yes, at time of application please register the primary delegate only who will be responsible for the overall schedule. At time of offer acceptance, we will provide further information on how to register your colleague who you wish to share the schedule with.

I AM AN INTERNATIONAL BUYER APPLYING TO ATTEND ATE ONLINE - IS IT POSSIBLE FOR ME TO BRING AN ADDITIONAL DELEGATE TO MY VIRTUAL APPOINTMENTS?

The virtual platform is able to facilitate additional delegates. At this stage, please apply with the primary delegate who will be responsible for the appointment schedule and we will provide further instructions on how to register additional delegates at time of offer acceptance.

CAN MY ORGANISATION HAVE MULTIPLE APPOINTMENT SCHEDULES?

Buyers organisations can apply for multiple primary delegates for both the ATE Live and ATE Online events. Each primary delegate will have their own appointment schedule.

WILL I GET A LIST OF ALL OF THE ATTENDEES AND CAN I CONTACT THEM OUTSIDE OF THE EVENT?

Yes, Tourism Australia will provide a Directory of Buyers to all sellers and a Directory of Australian Sellers to all buyers so you can communicate post event.

WHAT IF I AM SUDDENLY NO LONGER ABLE TO ATTEND AFTER BEING ACCEPTED?

Buyers should advise Tourism Australia as soon as possible if they are unable to attend the event. 

Cancellation fees may apply for ATE Live where costs have been incurred for travel / accommodation. If the cancellation is last minute, buyers should communicate with any sellers they have scheduled appointments with to let them know they are no longer able to attend. Attendance at ATE will be monitored.

WHAT IS THE ATE LUXE PROGRAM AND CAN I APPLY?

ATE Luxe Program will be run for a second year in ATE22 and will be held across both ATE Live and ATE Online events.  ATE Luxe will showcase Australia’s premium product offering, destination positioning and three-year Tourism Australia premium strategy to targeted buyers. 

Qualifying buyers will be invited to participate in the ATE Luxe program. All buyer applications will be assessed and buyers qualifying for the Luxe program will be notified when sent their confirmation of acceptance. 

Further information will be available at a later date.

HOW WILL THE EVENT WORK IN DIFFERENT TIME ZONES? 

ATE Online will run across a three day period to cater for the various time zones our buyers are based in, as well as considering a suitable time for our Australian based sellers. 

Please review the ATE Online program for further details of the dates and time commitment involved as it varies by market.