ATE25 LUXE FAMILIARISATION PROGRAM

Tourism Australia extends an exclusive invitation to Luxe buyer delegates to join a specially curated ATE luxury famil. Hosted by Australia's State and Territory Tourism Organisations (STOs), 20 pre and post ATE Luxe famils are available for preferencing. Enjoy a few days immersed in bespoke regional experiences and iconic natural landscapes around Australia. Experience Australia’s distinctive style of luxury with a range of unique and exclusive experiences brought to life by expert guides across Australia’s beautiful and unspoilt natural landscapes. 

Final ATE Luxe famil allocations will be advised by the end of January latest. Refer to the ATE25 Luxe program for more information. 

Note: famils and itineraries are subject to change.

NEW SOUTH WALES

Feel Indulged: Port Stephens, Central Coast and Sydney / Warrane

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Newcastle, Port Stephens, Central Coast, Sydney
Accommodation: Pretty Beach House, Crown Towers Sydney

Feel indulged as you embark on the ultimate, luxury itinerary through Sydney and its enchanting northern surrounds. Your adventure begins with a one-night stay in Port Stephens after which you will make your way south to the picturesque Central Coast stopping in to taste same local wines and Sydney Rock oysters fresh from the waters of the Hawkesbury River. 

Finish with two nights in the vibrant heart of Sydney, cruising the harbour, climbing the Sydney Harbour Bridge and learning about Aboriginal bush tucker in the Botanical Gardens. Lights, luxury, and unforgettable experiences await you on this captivating journey through Sydney and beyond.

Feel Relaxed: Tweed Coast, Byron Bay and Sydney / Warrane

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Tweed Coast, Byron Bay, Sydney 
Accommodation: Halcyon House, InterContinental Sydney, Park Hyatt Sydney

Relaxation, wellness and luxury is what you can expect when this trip takes you to the hidden gem of the Tweed Coast with local Aboriginal artist touring and the superbly appointed Halcyon House. 

Explore Tropical Fruit World with over 500 different fruits and learn and taste local gin and rum at the stunning Husk Distillery. Byron Bay will enchant you with its laid-back vibe and friendly locals. 

Finish the trip with two unforgettable nights in Sydney taking your luxury adventure to new heights with a thrilling Bridge-Climb before cultivating your artistic side with a visit to the Art Gallery of New South Wales. Later, cruise Sydney Harbour before soaking up the sun at Bondi Beach and indulging in the freshest seafood with views of the sparkling city and its bays.

Feel Curious: Southern Highlands, South Coast and Sydney / Warrane

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Southern Highlands, Shoalhaven, Sydney 
Accommodation: Capella Sydney, Osborn House, Bangalay Luxury Villas

Experience two unforgettable nights in Sydney, including accommodation at Capella Sydney. Take your luxury adventure to new heights and see Sydney from above with a thrilling Bridge-Climb before experiencing the new Sydney Fish Market and Taronga Zoo, care of Sydney Luxury Cruises. 

This itinerary then takes a turn south via the Southern Highlands, where tranquillity and natural beauty await. Indulging in gourmet food, kayaking in the serene waters of Kangaroo Valley and tiptoeing through the small-town charm of Berry are just a few of the ways you will connect with this area. This itinerary promises a blend of adventure, luxury and relaxation that will leave you rejuvenated.


NORTHERN TERRITORY AND QUEENSLAND

Cultural Connections and Coastal Calm 

Dates: Post 2 - 7 May
Days: 5 nights & 6 days
Location: Uluru, Cairns/Gimuy, Great Barrier Reef
Accommodation: Silky Oaks Lodge, Crystalbrook Riley, Longitude 131 Resort 

Spend three nights in Tropical North Queensland, a region known for its breathtaking natural beauty and unique status as the meeting point of two World Heritage listed sites; the impressive Great Barrier Reef and the ancient landscape of the Daintree Rainforest.  

Surrounded by lush rainforest, unwind at Silky Oaks Lodge in a private treehouse room overlooking the pristine Mossman River. Learn about the connection the Kuku Yalanji Aboriginal people have with the land and its diverse environments on a guided tour with Walkabout Cultural Adventures. Further explore the world’s oldest living tropical rainforest on a tranquil river drift experience by Back Country Bliss. 

Fly to the Northern Territory’s Red Centre for the last two nights of your trip and immerse yourself in the heart of Australia. Arrive at Longitude 131 located amongst the red sand dunes with views across the desert. During your stay explore the natural and cultural heritage of Uluru-Kata Tjuta National Park, led by the lodge’s naturalist guides. Dine under the stars and in restaurants overlooking Uluru, watch breath taking sunsets, explore on foot and learn about the local Anangu culture. 


NORTHERN TERRITORY AND WESTERN AUSTRALIA

Outback Luxury 

Dates: Post 2 - 8 May
Days: 6 nights & 7 days
Location: Bullo River Station, Bungle Bungle Range, El Questro, Perth/Boorloo
Accommodation: Bullo River Station, El Questro Station and Perth five-star luxury accommodation

Embark on an outback adventure through the stunning East Kimberley region, where you’ll explore one of the last great wildernesses. Discover the rare wildlife and awe-inspiring landscapes of the World Heritage-listed Purnululu National Park, renowned for its distinctive bee-hive domes in the Bungle Bungle Range. 

Enjoy a three-night stay at El Questro Homestead, where you can immerse yourself in the beauty of gorges, waterfalls, and unique wildlife encounters. End your trip unwinding with a night in Perth.


QUEENSLAND

Reef and Rainforest Luxe Retreat 

Dates: Pre 23 - 27 April
Days: 4 nights & 5 days
Location: Cairns/Gimuy, Mossman, Lizard Island
Accommodation: Lizard Island Resort, Silky Oaks Lodge

Spend four nights exploring Tropical North Queensland, a region renowned for its breathtaking natural beauty and the unique convergence of two World-Heritage sites. Retreat to Lizard Island Resort, an all-inclusive luxury haven bordered by vibrant coral reefs and picturesque beaches. Picnic on your own private beach, visit the globally recognised research station, embark on a scenic walk or encounter fascinating marine wildlife on a snorkelling adventure. 

On the mainland, Silky Oaks Lodge is perfectly situated to access the region's stunning natural wonders, including the Daintree Rainforest, Mossman Gorge, the Great Barrier Reef, and Cape Tribulation. Unwind in a private treehouse room overlooking the pristine Mossman River and dine at the open-air Treehouse Restaurant, serving contemporary Australian cuisine. Learn about the profound connection the Kuku Yalanji Aboriginal people have with the land and its diverse environments. Witness natural marvels like waterfalls, the majestic Daintree River and coastal habitats while learning about the various food resources and medicines derived from nature.  

Whitsunday Luxury Wonders

Dates: Pre 23 - 27 April
Days: 4 nights & 5 days
Location: Whitsundays – Hayman Island, Airlie Beach, Brisbane/Meanjin
Accommodation: InterContinental Hayman Island Resort, Brisbane five-star luxury accommodation

There are 74 wonderful islands in The Whitsundays, and this five-day itinerary showcases the true essence of what the destination has to offer. Begin with a stay in Airlie Beach, a spectacular gateway to both the Great Barrier Reef and the picturesque Whitsunday Islands. 

Next, indulge in a luxurious retreat at the InterContinental Hayman Island Resort. Set amidst crescent-shaped white beaches, towering cliffs, and blue seas, this resort provides an exclusive sanctuary of privacy and relaxation.  

A tour to Hill Inlet offers the chance to experience the world-famous Whitehaven Beach, a seven-kilometre expanse of pure white sand frequently voted as one of the world’s best beaches. Discover the natural beauty of these iconic destinations and enjoy the opportunity to snorkel in breathtaking locations along the way.  

Tropical Luxury - Discover Cairns and the Great Barrier Reef

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Cairns/Gimuy, Palm Cove, Atherton Tablelands, Port Douglas
Accommodation: Crystalbrook Riley, Niramaya Villas & Spa

Spend four nights in Tropical North Queensland (two nights in Cairns and two nights in Port Douglas), a region known for its breathtaking natural beauty and unique status as the meeting point of two World Heritage listed sites – the impressive Great Barrier Reef and the ancient landscape of the Daintree Rainforest. 

Join a culinary tour to sample some of the finest food and wine from the Atherton Tablelands. You will visit eco-friendly, boutique producers and travel through diverse landscapes, from lush rainforests to striking ochre Savannah plains. Take a cruise to the Great Barrier Reef, which extends over 2,300km (1,400 miles) along the Queensland coastline, boasting an unparalleled marine ecosystem. There, a wide range of activities for both swimmers and non-swimmers are available to explore this magnificent underwater world, along with exciting optional experiences. Explore the Daintree Rainforest with a local guide to hear captivating stories about the rainforest and the unique wildlife found within.

The Colours of Queensland - Luxury Escapes

Dates: Post 2 - 8 May
Days: 6 nights & 7 days
Location: Cairns/Gimuy, Great Barrier Reef 
Accommodation: Lizard Island Resort, Mount Mulligan Lodge, Silky Oaks Lodge 

Spend six nights in Tropical North Queensland, a region known for its breathtaking natural beauty and unique status as the meeting point of two World Heritage listed sites – the impressive Great Barrier Reef and the ancient landscape of the Daintree Rainforest. Journey to Lizard Island Resort, an all-inclusive luxury haven bordered by vibrant coral reefs and picturesque beaches. Picnic on your own private beach, visit the globally recognised research station, embark on a scenic walk or encounter fascinating marine wildlife on a snorkelling adventure.  

Located on a sprawling 28,000-hectare heritage site, Mt Mulligan Lodge offers boutique accommodation beneath the towering presence of Mount Mulligan. Be captivated by the vast scenery of the Queensland outback, an area rich in Indigenous history dating back more than 30,000 years. The vast property showcases remnants from the historical gold and coal rushes and reflects Australia's pastoral heritage through its current operation as an active cattle station. 

Perfectly situated to access the region’s stunning natural wonders, unwind at Silky Oaks Lodge in a private treehouse room overlooking the pristine Mossman River. Dine at the onsite open-air Treehouse Restaurant, serving contemporary Australian cuisine. 

Islands of Indulgence: Discovering the Whitsunday Wonders

Dates: Post 2 - 7 May
Days: 5 nights & 6 days
Location: The Whitsundays – Hamilton Island, Hayman Island, Reef Sleep
Accommodation: Intercontinental Hayman Island Resort, Reef Sleep, Hamilton Island Beach Club

There are 74 islands in The Whitsundays, and this five-night itinerary effortlessly showcases the true essence of what the destination has to offer. At InterContinental Hayman Island Resort, you will be welcomed into a secluded paradise. Surrounded by crescent-shaped white beaches, towering cliffs and brilliantly blue seas – bask in luxury and relax into a haven of privacy and indulgence. 

Cruise Whitsundays’ 'Reefworld' is situated on Hardy Reef; a stunning part of the Great Barrier Reef.  Be one of the lucky few to experience a once-in-a-lifetime overnight stay on the pontoon, sleeping under the stars in a comfortable canvas Reefbed on the top deck. Watch the sunset over the ocean while sipping champagne and experience the reef come to life in the darkness of the night. Onboard during the day, you can enjoy the variety of optional activities available including snorkelling and access to the underwater observatory. 

Hamilton Island is among the most popular destinations in The Whitsundays, offering a quintessential Queensland experience. Nestled in pristine surroundings, the tropical island features plenty to do and see as well as luxurious accommodation designed to satisfy the most discerning traveller.  A visit to The Whitsundays wouldn't be complete without seeing the world-famous Whitehaven Beach, embark on a tour to the seven-kilometre expanse of pure white sand frequently voted the one of the world’s best beaches.  


SOUTH AUSTRALIA

A Journey of Great Walks and Great Wines

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Renmark, Riverland, The Barossa
Accommodation: Luxury houseboat (part of Murray River Trails), The Louise 

Embark on one of the Great Walks of Australia with the extraordinary Murray River Trails in South Australia’s stunning Riverland. This guided adventure takes you on an intimate exploration of the Murray River’s enchanting landscapes. By night, relax aboard a private, elegantly appointed houseboat, enveloped by the tranquillity of your surroundings.

By day, cruise along the river's tranquil waters, walk through ancient billabongs, and marvel at the towering, centuries-old river red gums. Forage for native saltbush, a unique ingredient prized in South Australian cuisine, and encounter the abundant wildlife that call this spectacular region home. 

Your journey continues to the world-famous Barossa, a region celebrated for more than just its exceptional wines. Here, you'll spend two nights at The Louise, an iconic luxury vineyard retreat nestled among rolling hills and picturesque vineyards. 

Your final day brings you to the vibrant city of Adelaide/Tarntanya, arriving around 10am to connect with your departure flight. 

Kangaroo Island Indulgence

Dates: Post 2 - 5 May
Days: 3 nights & 4 days
Location: Kangaroo Island
Accommodation: Southern Ocean Lodge, Sea Dragon Kangaroo Island

Your journey begins in Brisbane/Meanjin, where you’ll take a seamless connection through Adelaide/Tarntanya before arriving on Kangaroo Island late Friday afternoon. This stunning island, renowned for its untouched wilderness and breathtaking landscapes, serves as a haven for wildlife and a sanctuary of natural beauty. While on Kangaroo Island, you’ll indulge in two luxurious nights at the world-renowned Southern Ocean Lodge, where unparalleled service, panoramic ocean views, and opulent surroundings set the stage for an unforgettable escape. 

Following this, enjoy a night at the newly redeveloped Sea Dragon Kangaroo Island, a private retreat offering exclusive accommodation and tranquil coastal vistas. Your stay includes bespoke private tours, designed to immerse you in the island's remarkable wildlife and rugged terrain, all while enjoying the finest South Australian produce. While on Kangaroo Island, you’ll also have the opportunity to visit two other luxury properties showcasing a variety of options available to your clients. 

Wine, Wilderness and Hills 

Dates: Post 2 - 5 May
Days: 3 nights & 4 days
Location: Adelaide/Tarntanya, Adelaide Hills, Monarto
Accommodation: EOS by Skycity, Mount Lofty House/Sequoia 

Arrive in Adelaide and begin your luxurious South Australian journey with an exclusive experience at Penfolds Magill Estate, the birthplace of the legendary Penfolds Grange wine. Indulge in a private tour and tasting, where you’ll explore the estate’s rich history and savour world-class wines. This is followed by a sumptuous lunch at the exquisite Magill Estate Kitchen. 

In the afternoon, immerse yourself in the serenity of the Adelaide Botanic Gardens with a guided exploration that delves into the rich tapestry of Aboriginal history and culture. 

The following day is an extraordinary treat: enjoy a behind-the-scenes look at the new Wild Africa Experience at Monarto Safari Park, one of the largest open-range zoos in the world. You’ll get up close and personal with the majestic giraffes during a private encounter, and enjoy an exclusive preview of the upcoming luxury resort offering immersive wildlife stays. 

On your final day, discover the enchanting Adelaide Hills, known for its rolling vineyards and artisanal producers. Visit iconic local brands like Jurlique, famed for its luxurious skincare, and Beerenberg, renowned for its gourmet jams and sauces. Conclude your day with an overnight stay at the historic and elegant Mount Lofty House, a grand estate offering refined accommodations and breathtaking views over the Piccadilly Valley. 


TASMANIA

Come Down For Air: Northeast Discovery

Dates: Pre 23 - 27 April
Days: 4 nights & 5 days
Location: Northeast Coast, Launceston
Accommodation: Little Beach Co, Peppers Silo

Discover the Northeast in two unique ways – with an immersive two-night retreat on the Northeast Coast. Let the Little Beach Co. surround you in tranquillity and space for rejuvenation. Explore the area during a scenic flight over Wineglass Bay, whisky tastings and seafood discovery. 

As you make your way back towards Launceston, stop and take in all the sights to be seen in this area. The road trip starts by heading through St Helens and on to Derby, a historic town, located among rugged hills and forest. Continuing on, you make your way along to the northern coastline to visit Barnbougle and feast at their restaurant whilst taking in the beautiful views. As you descend into Launceston, stop for a sneaky tasting at House of Arras and then relax for the evening at Peppers Silo with dinner at their Grain of the Silos restaurant. 

The last full day is filled with Launceston classics, such as the Harvest Markets, Cataract Gorge and lunch at Joseph Chromy. 

Come Down For Air: Hobart Exploration

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Hobart, Richmond
Accommodation: MACq01 Hotel, Prospect House Richmond 

Discover the best Hobart has to offer with an immersive introduction to Tasmanian Luxury – on foot, on wheels and by boat.

Stimulate your senses and connect to the Tasmanian way of life; forage and taste some southern seafood; meet local producers at Salamanca Market; breathe super-fresh air from the top of kunanyi / Mount Wellington; learn about local wildlife; and discover this quirky island’s creative side at MONA, the Museum of Old and New Art.

To finish your Tasmanian journey, relax with a restorative boutique stay in the Coal River Valley. Wake to the sounds of nature in the heart of this beautiful wine region.

Come Down For Air: Freycinet Experience Walk

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Hobart and Freycinet National Park 
Accommodation: Tasman Hotel, Friendly Beaches Lodge

The Freycinet Peninsula is where you will immerse yourself in an east-coast luxury hiking experience. Throughout the famil, you will encounter some of the best local produce, coastal views and bushwalking that Tasmania has to offer.

Freycinet Experience Walk is an eco-certified, fully inclusive walking tour in Tasmania and one of the Great Walks of Australia. Over the experience, you will cover the Freycinet Peninsula, including the iconic Wineglass Bay. Spend your days taking in stunning coastal vistas and the beauty of Tasmania’s flora and fauna. 

By night, dine on freshly prepared Tasmanian produce before resting your head at the sustainably built Friendly Beaches Lodge in the heart of Freycinet National Park. 

Some walking/hiking experience recommended. 


VICTORIA

Elegance and Escape: A Luxe Melbourne/Narrm and Mornington Peninsula Experience

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Melbourne, Mornington Peninsula
Accommodation: Five-star luxury accommodation 

Discover the ultimate luxury escape in Melbourne and the Mornington Peninsula. Begin with opulent stays at one of Melbourne’s newest 5-star hotels and indulge in the very best of Melbourne’s globally famous culinary and nightlife scene. Exploring Melbourne’s cultural icons, world-class golf (if desired) and sophisticated evenings will showcase why Melbourne is a must on all luxury Australian itineraries.

Venture to the Mornington Peninsula, a destination exuding coastal elegance and relaxation. Delight in a gourmet lunch and ultimate winery experience and relax in one of Australia’s premiere wellness retreats (or another golf adventure) before dining at Audrey’s with ocean views in Sorrento. 

For your final day, explore like a local in the boroughs of Melbourne and work up an appetite for a world-class progressive dining experience in some of Melbourne’s finest establishments. 

Around the Bay the Luxury Way

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Melbourne/Narrm, Mornington Peninsula, Bellarine Peninsula 
Accommodation: Five-star luxury accommodation 

Experience Melbourne and travel around Port Phillip Bay the luxury way! Start your journey with a chic evening in Melbourne’s CBD with the National Gallery of Victoria, dining at the latest culinary hot spot in the city before settling into your 5-star hotel. 

The next day, embark on a scenic drive to the Mornington Peninsula, where you’ll encounter native wildlife at Moonlit Sanctuary and enjoy a sumptuous lunch, bathing in the thermal springs and staying at a stylish luxury Mornington Peninsula hotel just 90 minutes from the city. Continue your adventure with a ferry ride from Sorrento to Queenscliff, savouring a luxury mussel farm experience, local spirit tasting at The Whiskery, and a golf experience at Curlewis before overnighting on the Bellarine Peninsula. 

Return to Melbourne for a day of exploration, including a city walking tour, a visit to the Koorie Heritage Trust, and a private boating experience along the Yarra River ahead of your final night in Melbourne before your journey home.

WESTERN AUSTRALIA

Perth/Boorloo and South West Luxury Explorer

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Perth/Boorloo, Margaret River, Pemberton
Accommodation: Smiths Beach Resort, Ampersand Estate

Rediscover a vibrant Perth city and the gems of Margaret River with this city and South West adventure. 

Start your adventure in Perth, exploring the city’s growing street art scene, small bars, laneway and heritage. Venture to the port city of Fremantle and discover streets filled with craft beer, culture and buzzing local markets. 

A short trip south to the Margaret River region promises gourmet food, friendly locals and stunning scenery. It's the only wine region in Australia where you can hop from award-winning wineries and restaurants to stunning beaches, tall-timber forests, green seas and ancient caves.

Navigating Ningaloo – Luxury Safari Style

Dates: Post 2 - 6 May
Days: 4 nights & 5 days
Location: Perth/Boorloo, Ningaloo/Exmouth
Accommodation: Sal Salis

Explore the ocean paradise of Ningaloo Reef and spectacular landscapes of Cape Range National Park on an epic coastal outback adventure. 

Located on Western Australia’s mid north coast, the Ningaloo Coast World Heritage Area is one of the world’s best kept secrets. Here, only a few metres from shore, you’ll get to snorkel the colourful coral reef teaming with marine life. You’ll also go swimming with majestic manta rays and the gentle giants of the ocean; the mighty whale sharks. 

On land you will see the local wildlife and spectacular national park. Your Ningaloo adventure will be located in Exmouth.